Latest Watch Insights & Articles
Stay updated with the latest trends, reviews, and guides in the world of horology. Discover in-depth articles about watches, movements, and collecting.
Swiss Watch Industry: Recession Signals and Tariff Turbulence
For years, Swiss watches have appeared resilient to economic turbulence. Heritage, craftsmanship, and prestige kept them strong even when other luxury sectors struggled. However, the latest export data suggests a softer phase ahead.
Swiss Watch Brand Rankings: 2015–2024 Performance
Over the past decade, the Swiss watch industry has undergone significant shifts, some expected and others surprising. Using insights from Morgan Stanley and LuxeConsult, this post examines which brands have gained ground, which have remained dominant, and how evolving consumer preferences are transforming the market.
Timekeepers United: Horology Events and Their Rich Histories
From Basel to Dubai, horology gatherings offer more than glamour and limited editions. They’re the pulse of the watchmaking world.
Green Watches: The Rise of Sustainable Horology
For decades, luxury watches focused on precious metals, exotic leathers, and traditional craftsmanship. But in 2025, the push to “go green” is no longer just marketing talk. It’s becoming part of the specifications.
Small Brands, Big Impact: The Microbrand Watch Boom
The watch world has traditionally been shaped by prestigious maisons with a rich heritage and worldwide recognition. However, in recent years, an exciting transformation has been unfolding.
Watches as Alternative Investments
The lines between collector and investor are blurrier than ever. So, where do watches stand as alternative investments in 2025?
Understanding Watch Movements: Mechanical, Quartz, and Hybrid Explained
Exploring the various types of watch movements is truly exciting for anyone curious about the fascinating world of horology.
Wrist-Ready for the Waves: Watch Trends for Beach Days and Seaside Style
Summer has arrived, bringing long days by the shore, warm sunsets, and a relaxed fashion vibe. However, one accessory often neglected in the quest for the ideal beach outfit is your watch.
Why Rolex Is Rolex: A Legacy of Innovation, Prestige, and Precision
Rolex represents more than just a timepiece; it symbolizes success. But how did a humble London import company transform into the most recognizable brand in Swiss watchmaking?